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Instagram and Facebook

A presence on the two networks your customers already use

We plan, write and publish for Instagram and Facebook, reply to your community and report what it brings, in the voice of your brand and the language of your audience.

Get a free proposal
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Why these two

Instagram and Facebook are where many customers look a business up before they call, visit or buy. A tidy, active page builds trust before the first conversation.

  • Where people check you out

    Customers look at your photos, your latest posts and your reviews before deciding to contact you.

  • Two audiences, one plan

    Facebook tends to serve wider and older groups, Instagram more visual and younger ones. We use each for what it does best.

  • Connected to ads

    Both share one ad system, so organic posts can be boosted and tested with a small budget.

What you get

What we manage

  • A content plan

    Themes, formats and a monthly calendar for posts, stories and reels.

  • Posts and designs

    Images, carousels and short videos made in your style.

  • Stories and reels

    Informal, quick content that shows the people and the process behind your business.

  • Community replies

    Comments and direct messages answered within agreed limits.

  • Profile optimization

    Bio, links, highlights and categories set up so visitors know what to do.

  • Reports

    What you published, what people did and what we will change next.

How we approach it

Be recognizable, be useful, be there

A strong profile is recognizable at a glance: consistent colors, a clear photo or logo, a bio that says what you do and for whom, and highlights that answer the first questions. We start there, because many visitors decide from the profile alone.

Then we plan content around a few pillars: useful tips, behind the scenes, customers and results you can show, products or services, and now and then an offer. Mixing them keeps the page interesting and keeps selling from feeling like shouting.

We use each format for its strength. Reels and stories extend your reach and show personality. Carousels explain. Single images and posts anchor your page. Facebook posts also serve events, groups and local community.

We reply to people as the brand, quickly and kindly, and pass sales questions and complaints to you. The conversation is where a follower becomes a customer.

How it goes

How a month works

  1. Plan

    Themes, dates and offers for the month.

  2. Create

    Posts, stories and reels written and designed, sent for your approval.

  3. Publish and reply

    Content goes out on schedule and the community is answered.

  4. Boost what works

    A small ad budget behind posts that are doing well, if you want it.

  5. Report

    Numbers and a short list of what we will try next.

Tell us about your brand and who you want to reach. We will show you what a month could look like.

Get a free proposal

Is it for you?

This is a good fit if

  • Customers look you up before they contact you

    And your pages are quiet or out of date.

  • You are a local business

    Restaurants, shops, clinics, studios and services that live on being seen nearby.

  • You sell visually

    Products, places and results that show well in photos and video.

Keep going

Related services

Instagram and Facebook work better with these.

  • Community management

    Real replies and a voice your audience recognizes.

    • Replies
    • Moderation
  • Meta Ads

    Reach beyond your followers with a tested budget.

    • Facebook
    • Instagram
  • Social media

    Our wider social media service.

    • Plan
    • Content

FAQ

Instagram and Facebook questions

What people ask before we start.

Do I need both Instagram and Facebook?

Not always. We recommend based on where your customers are. Many businesses are better off starting with one and doing it well.

How often will you post?

It depends on your goals and budget. We set a rhythm you can sustain, because steady beats frequent.

How much does it cost?

It depends on the number of posts, the design and video involved and the community work. After a short call we send a written proposal.

Will you create photos and videos?

We design graphics and edit video. For photos of your business, we tell you what to capture or work from what you send.

Do I approve posts?

As many as you like. Most clients approve the monthly calendar and let us handle the rest.

Can you post in English and Spanish?

Yes. We plan and write for each language, and decide with you whether to run separate accounts or one with both.

Will it bring me sales?

It builds attention and trust and can bring sales, especially with an offer and a small ad budget. We agree on what to measure first.

What about my reviews and messages?

We reply to comments and messages within the limits we agree, and pass anything sensitive to you.

Can you also run ads?

Yes. Paid media is a separate service, and we can start with boosts on posts that already work.

Who owns the accounts?

You do. We work through access you give us, and you can remove it whenever you decide.

Let's make your page worth following

Tell us about your brand. We'll reply with a clear plan and a price.

Get a free proposal